Training

Introduction to SEO:

SEO Tools/Webmaster Tools

Keyword Research

Site Analysis

Navigation/Site Structure Analysis

What are robots/Crawler

On Page SEO Optimization:

Meta Tags Optimization

Heading Optimization

Image Optimization

Links Optimization

Content Optimization

Internal Link Optimization

Web Design Audit

Web Site Audit

W3C Compliance Testing and consulting

Canonicalization

301/301/404 Page Optimization

Sitemap Creation

Robot file development

Social Media Marketing and Optimization

Overview

SMM Tools

Micro blogging

Twitter Optimization

Linkedin Optimization

Facebook marketing and optimization

FBML Overview

Social Media Groups

Social Media Advertising

Off Page SEO Optimization:

Search Engine Submissions

Google Places Setup (Including Images, Videos etc)

Optimize Local Listings (Bing, Yahoo etc.)

Optimize listings on Local Directories

Social Networking profile creation

Links from Free Directories & B2B portals

Article Submission

Press Releases Submission

Photo sharing (Flickr, Photobucket)

E-Book Submissions

Shopping Feed submissions (Google Base)

Free Classified Ads

Squidoo, Hub Pages

Social Bookmarks Created

Video Optimization

File Sharing

Blog post Submissions

RSS Submissions

Blog Directory Submissions

Pay Per Click (SEM)

Search Engine Marketing Overview

Keywords Research

Landing page Optimization

Competitor Analysis

Bid Management

Campaign Management

Ad Copy Writing

What CPC, CPM, CTR

Conversion Setting and Optimization

Overview of Google Adwords

Adwords Policies Overview

Overview of YSM

Overview of MSN AdCenter

Overview of Facebook Advertising

Overview of Linkedin Advertising

Web Analytics

Overview of Google Analytics

GA code installation

Goal Setting

Advanced Segmentation

Dashboard Overview

What is visits, Visitors, Page Views and Bounce Rate

Visitor Loyalty

Content Overview

Event Tracking Overview

Custom Reporting

In Page Analytics Overview

Digital Asset Optimization (DAO)

What is DAO

Prediction DAO

Web 2.0/3.0

Video Marketing and Optimization

Content Marketing

Image/Photo Optimization

Branding/Brand Promotion

Audio Optimization and Promotion

Slide Share Marketing

Doc/PDF/PPT Marketing

SEO Reporting and Project Management

Rank Report

Analytics Report

Site Audit Report

Keyword Research Report

On Page SEO Report

Off Page SEO Report

Conversation Report

On Going Consultation Report